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FEATURE CATEGORY

Brand & Governance

Keep every creative on-brand, on-market, and auditable.

One Brand Kit powers every analysis, brand rules can be required or advisory, and every version change comes with a plain-language explanation of what changed and why it matters.

What’s included

Brand Kit

Exact logo and hex palette used in every analysis.

Brand governance rules

New

Mark brand rules as required vs. advisory across a project.

Localization checklist

New

Market and locale review checklist per creative — currency format, disclaimers, imagery.

Version diff

Visual diff between two versions of a creative.

AI-annotated approval trail

New

Every version diff includes a plain-language AI explanation of what changed and its predicted score impact — including in the client-facing approval record.

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