Our Mission & Story

We are merging visual design with performance science

Founded in San Francisco in 2024, Clarifyad was built to help marketing organizations eliminate unscientific guesswork from creative advertising.

Why we built the platform

Paid channels like Meta and TikTok have automated bidding, demographic targeting, and budgeting. The only remaining leverage for growth buyers is the **ad creative itself**.

Yet, creative design remains a highly subjective process. Design leads and performance directors frequently argue about color pallets, text coordinates, and style concepts with zero concrete data. We built Clarifyad to turn design opinions into rigorous, mathematically verifiable conversions.

CI Corporate Tenets

  • Scientific rigor

    Every visual analysis is backed by real server vision models.

  • Aesthetic integrity

    Preserving brand identity while driving high click performance.

  • Operational efficiency

    Automating margin spacings and compliance checking logs.

Team Leadership

RS

Rahul S.

CEO & Co-founder

Ex-DeepMind Vision Labs, Growth

SJ

Sarah Jenkins

CTO & Co-founder

Ex-Stripe Machine Learning Systems

ER

Elena Rostova

Head of Product Design

Ex-Figma Design Principles Lead

Work with our creative performance advisors

Experience our unified ad creative scoring workspace first-hand. Setup client workspaces and crawl active ad libraries.